Make technical content accessible
Retain the substance of HPP while helping non-technical decision makers understand its value and suitable applications.
Food technology / corporate website / content management
Dingfu HPP 鼎富高壓科技
Two HPP service tracks, equipment implementation and food processing, organised into a clear corporate website, project journey and maintainable technical content platform.
Visit public website
Project status Corporate website and HPP content hub live
Public website / Traditional Chinese desktop homepage
- Project type
- B2B corporate website and content platform
- Services
- Information architecture, interface, WordPress development and content
- Language
- Traditional Chinese
- Public website
- khaki-guanaco-528990.hostingersite.com
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Project background
Specialist technology needed to be complete and quickly understandable to different decision makers.
High pressure processing involves equipment implementation, food applications, production conditions and contract processing. Each visitor needs different information, so technical terms and commercial services could not remain in one undifferentiated layer.
The project separated equipment and processing enquiries, then organised technical explanations, project steps, frequently asked questions, articles and contact routes to support both brand communication and business development.
The challenge
Build technical credibility, clear service paths and sustainable content at the same time.
Separate two service journeys
Equipment implementation and food processing have different evaluation criteria and need distinct explanations, steps and calls to action.
Keep expertise growing
News and technical articles needed categories, publishing controls and maintainable content instead of a fixed company brochure.
Strategy and solution
Organise decision information first, then build the corporate entry point and content operation.
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01
Map audiences and decisions
Structure the brand, equipment, processing and food application information visitors need before making contact.
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02
Create a professional corporate home
Lead with the HPP proposition, then connect company information, service priorities and direct contact options.
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Define service and project paths
Explain equipment implementation and food processing separately, with relevant steps, questions and action points.
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Add editorial content management
Use WordPress for news, article categories and publishing so specialist content can continue to develop.
Core delivery
Corporate identity, service explanation and a specialist content platform delivered together.
- Responsive HPP corporate homepage
- Separate equipment implementation and food processing journeys
- Project steps, frequently asked questions and clear calls to action
- News, articles and content categories
- Phone, email and LINE contact routes
- Search setup, backups and version maintenance foundation
Live website screens
One consistent professional identity across the homepage, content hub and mobile experience.
Delivered outcome
Two service lines turned into a corporate website that is clear, actionable and maintainable.
The public website distinguishes equipment implementation from food processing and supports each stage of a business enquiry with project steps, articles and contact routes. The team can continue managing content through WordPress.
- HPP expertise and corporate positioning are clear from the homepage
- Equipment and processing enquiries follow distinct paths
- Technical articles and news can be published continuously
Plan the next project
Do your technology, services and project journey need a clearer corporate entry point?
We map audiences, decision information and real enquiry paths before defining the website structure, content management and required system functions.
Discuss your requirements